Why doesn't liquid foundation stick to makeup? Revealing the 5 major reasons why foundation makeup doesn’t fit properly and their solutions
In the past 10 days, one of the hot topics in the beauty industry has been the issue of "foundation not sticking to makeup". Many consumers have reported that even if they purchase high-priced liquid foundation, problems such as floating powder, stuck lines, and mottled foundations will still occur. This article will start from the 5 major reasons that are hotly discussed on the Internet, combined with data and solutions, to help you find the secret to a comfortable foundation.
1. Top 5 reasons why liquid foundation does not stick to makeup that are hotly discussed on the Internet

| Ranking | Reason | Discussion popularity (index) |
|---|---|---|
| 1 | Dry skin/insufficient hydration | 85% |
| 2 | Wrong skin care steps before makeup | 72% |
| 3 | The foundation does not match your skin type | 68% |
| 4 | Improper makeup tools or techniques | 55% |
| 5 | Overuse of makeup setting products | 43% |
2. Detailed analysis and solutions
1. Dry skin/insufficient moisturizing
Recently on social platforms, the topic "How to apply makeup on desert skin" has received over 10 million views. Data shows that 85% of powder problems are caused by skin dehydration. Solution: Apply a moisturizing mask for 5 minutes before makeup, or use a serum containing hyaluronic acid as a base.
2. Wrong skin care steps before makeup
According to the actual test of the popular video, applying foundation before the lotion is fully absorbed will lead to muddy application. The correct steps should be:Cleanse → Toner → Essence → Lotion (wait for 3 minutes) → Sunscreen (apply makeup after film formation).
3. The foundation does not match your skin type
| Skin type | Recommended foundation types | Lightning protection components |
|---|---|---|
| Oily skin | Matte oil control type | mineral oil |
| dry skin | Moisturizing and nourishing type | alcohol |
| mixed leather | Makeup application in zones | thick texture |
4. Improper makeup tools or techniques
Actual measurement data from beauty bloggers show:sponge eggThe stickiness (after absorbing water) is 47% higher than applying it directly with hands. Pay attention to adoptingPush typeInstead of smearing it, especially in areas where powder is easily stuck, such as the wings of the nose.
5. Overuse of makeup setting products
Recently, the topic of "baking makeup overturning" has sparked discussion. Too much powder can absorb oil and cause dryness. Suggestions:Oily skinPartially set makeup,dry skinUse a makeup setting spray instead.
3. Expert advice and popular product recommendations
According to the evaluation data within 10 days, the following products have been on the hot search list due to their high makeup application:
| Skin type | Product name | Makeup rating (5-point scale) |
|---|---|---|
| dry skin | Estée Lauder hydrating liquid foundation | 4.8 |
| Oily skin | Lancome long lasting liquid foundation | 4.6 |
| Sensitive skin | Bobbi Brown Cordyceps Foundation | 4.5 |
Summary:The failure of liquid foundation to apply makeup is the result of multiple factors. You need to adjust your skin care routine, product selection and makeup application methods according to your own situation. The recently popular solution "Sandwich Makeup Setting Method" (makeup spray + foundation + makeup setting spray) has received over 2 million likes on Douyin and is worth trying.
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